When we launched Written Out Loud, we had a feeling that creative kids could experience the same euphoric feeling of teamwork and togetherness as kids on sports teams. This vibe includes the images and commercials we see in the media: a world where young athletes are lionized every day for their greatness, talent, and team spirit.
It is our honor and pleasure to present a sneak preview Written Out Loud's first ever national commercial, which alchemizes that feeling and transforms it into a brilliant 100 seconds extolling the virtues and values of Written Out Loud's company, community, and kids.
We cannot possibly extend enough thanks to all the people who worked all summer to produce this commercial, from our WOL leadership to our parents and of course, the young storytellers themselves.
And we must extend special thanks to Dan Fromm and his amazing creative team at Barkleyokrp, who threw themselves body and soul into the ideation, filming, editing, and distillation of our new identity.
Written Out Loud. Write Where You Belong.